Privacy Policy
Last Updated: 2026
Sophie Morrow ("we," "us," "our," or "Company") operates the sophiemorrow.com website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all related content, functionality, and services offered on or through the site (collectively, the "Website").
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Website.
Information We Collect
We collect information in the following ways:
- Personal Information: When you interact with our Website, we may collect your name, email address, phone number, and other contact details if you voluntarily provide them.
- Technical Information: We automatically collect your IP address, browser type, operating system, referral source, pages visited, and time spent on our Website.
- Cookies and Tracking: We use cookies, web beacons, and similar tracking technologies to enhance your experience and monitor Website usage.
- Usage Data: Information about how you interact with our content, including clicks, scrolls, and link selections.
How We Use Information
We use the collected information for the following purposes:
- Conducting analytics to understand user behaviour and preferences
- Affiliate tracking and commission calculations with partner casinos and betting sites
- Improving Website functionality, content, and user experience
- Sending promotional emails and marketing communications (where consent is obtained)
- Fulfilling legal obligations and responding to requests
- Detecting and preventing fraudulent activity
Cookie Policy
Our Website uses the following types of cookies:
- Essential Cookies: Required for Website functionality and security
- Analytics Cookies: Help us understand how users interact with our Website
- Affiliate Tracking Cookies: Enable us to track referrals to partner casinos and betting sites for commission purposes
- Marketing Cookies: Used to deliver personalised advertisements and marketing content
You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, blocking certain cookies may affect Website functionality. For more information, visit aboutcookies.org or your browser's help section.
Third-Party Links
Our Website contains links to external websites, including casino operators and affiliated betting platforms. We are not responsible for the privacy practices, content, or services of third-party websites. We recommend reviewing their respective privacy policies before providing any personal information or engaging in gambling activities. Your use of third-party websites is subject to their terms and conditions.
Your Rights
Under the Privacy Act 1988 (Cth) and the Australian Consumer Law, you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate or incomplete information
- Request deletion of your personal information (subject to legal obligations)
- Opt-out of marketing communications at any time
- Lodge a complaint with the Office of the Australian Information Commissioner (OAIC) if you believe we have breached the Privacy Act
To exercise these rights, please contact us using the details provided in the Contact Us section below.
Data Retention
We retain personal information for as long as necessary to fulfil the purposes for which it was collected, or as required by Australian law. Analytics and tracking data are typically retained for 12 months. You may request deletion of your personal information at any time, subject to legal retention obligations (e.g., tax or fraud prevention requirements).
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
Email: [email protected]
Website: sophiemorrow.com
We will respond to your inquiry within 30 days or as required by the Privacy Act 1988 (Cth).